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Reader Usability Tests

You know your product inside out - your customers don't!

Product instructions or leaflets are written by people who unwittingly make assumptions about the customer's knowledge or skills.

We provide Reader Usability Tests to test the public's understanding of your product instructions,

We are continually building our database of people able to take part in these tests.  This means that we can carefully select participants for each project to test understanding of both written and on-line material. 

Our experienced interviewers combined with our database and growing number of test sites mean that we can conduct voice recorded tests quickly and efficiently.

Our clients include pharmaceutical companies (prescription and medical device leaflets).

For a helpful and informal discussion about your market research needs, contact us on 01865 748652 or e-mail enquiries@okdirectltd.co.uk.